Laddawn.com : Sharing: Enhanced Functionality 1 - Inclusion of Ship to Zip Code

Pre-2.0, quotations included the ship to zip right alongside the person responsible for paying for freight (see below, fig. 1).

fig 1.

On the current share, we simple point out that freight is “include”, “not included" or "Free at $500. The zip code seems to be the big thing here.

Both customers and CE need this on shares going forward to help them assess cost and to help sort through different product pricing options.

A.  Recommendation: Shared Cart Email

There is no need to add the zip code to the online cart page – it’s already at the top. However, the shared cart email currently has no reference to ship to zip.

Solution: Insert the 5-digit ship-to zip code as part of the freight designation.  The format should be as follows: Freight: Included | Not Included | Free @$500 to [5 digit zip code], [2 Letter State Abbreviation]

For example:

(1)  Freight:  Included  to 01564 (MA)

(2)  Freight:  Not Included  to 01564 (MA)

(3)  Freight:  Free @$500 to 01564 (MA)

Mockup of Zip Code Insertion for Shared Cart Emails

 1.   Current Shared Cart Email –

2.   Mockup of Zip Code Insertion -

B.  Recommendation: Shared Item Email

There is no need to add the zip code to the online item result page – it’s already at the top in widget. However, the shared item email currently has no reference to ship to zip.

Solution: Insert the 5-digit ship-to zip code as part of the freight designation.  The format should be as follows: Freight: Included | Not Included | Free @$500 to [5 digit zip code], [2 Letter State Abbreviation]

For example:

(1)  Freight:  Included  to 01564 (MA)

(2)  Freight:  Not Included  to 01564 (MA)

(3)  Freight:  Free @$500 to 01564 (MA)

(*This is exactly the same answer as presented for Shared Cart Emails above.)

Mockup of Zip Code Insertion for Shared Item Emails

 1.   Current Shared Item Email –

2.   Mockup of Zip Code Insertion -

Design Note: It may be necessary in for both Shared Cart Emails and Shared Items Emails to move the Quantity Column to the right to accommodate the width of “Not Included” or “Free @$500”.